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COMPANIES NEWS
Inside decorations AuchanBig job for Auchan in Hungary was obtained by sales office in Budapest. Indoors decorations in 10 supermarkets Auchan across Hungary celebrated their 10th anniversary.
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New Figrema stand for GPS navigationAn image of Figrema stand for GPS navigation is based on design of a private car dash-board shape. Combination of colours and materials evokes feelings of quality and elegancy.
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INDUSTRY NEWS
REKLAMA, POLYGRAF 2007 - The trade fair of Central European significanceREKLAMA, POLYGRAF represents the only trade fair in Czech Republic focused on marketing communications that was able to overcome all storms, to stand up to all competitive projects and to attract exhibitors from the Central European Region. It is held regularly and continuously since 1993, when it was introduced for the first time.
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BTL Europe Marketing Services actualityDear visitors of our website, we hope very much it is of help and useful to you. We try to deliver actual and important BTL news to you every day. We stay up-to-date serving your professional needs.
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Opinions of retail business representatives on the usage of various types of means of in-store communicationPOPAI CE completed a research project with the representatives of important retail chains in the Czech Republic in 2005 and 2008. The opinions of retail business representatives on the possibility and suitability of the use of various types of in-store communication tools are of a primary lead.
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Gallery Updates!Dear guests, we invite you to visit our gallery column. You will find more than a thousand of high-quality images of different POS and promotion types. All pictures are sorted by sections such as for instance "Hygiene", "Clothes & Footwear", "Foodstuff", "HoReCa" to mention a few. Each photo can be enlarged by clicking it from the main window. All images are at your disposal.
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The biggest trade fair of advertising services ever just finishedThe trade fair REKLAMA, POLYGRAF was the biggest comparing to last 14 shows. According to organizer this is a result of long term effort in Czech, Slovak and other neighbouring regions. This year was presented around 355 exhibitors and co-exhibitors on area of 14.600 sqm. Number of visitors will be known within few weeks when will be done audit which will confirm number and structure of visitors. This year many new companies decided to participate and those ones which did not exhibit for a long time.
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Preparations of the trade fair Reklama, Polygraf 2008 is in full streamThe trade fair Reklama, Polygraf 2008 will be held on 18-20 of March, 2008 Prague Exhibition Ground in Holesovice. Preparations of the trade fair is in full stream and project managers annonce high occupancy in all halls. Central Hall is for companies in branch of activity from media and editorship, companies offering advertising sercives and atypical advertisement.
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