As an addition to the
existing aisle based floor graphics, SitesMedia are delighted to announce the availability of premium locations in Tesco supermarkets for floor graphic advertising. Companies can now place extra large format graphics at the entrance or exit of the stores where every customer will see their message. With the massive footfall that passes through the Tesco stores, this is a fantastic opportunity for all advertisers including non-FMCG brands to target shoppers. Another great opportunity, just launched by SitesMedia, is to place advertisements at the Cash Register area where customers queue for up to 10 minutes.
Since the launch of ShopperSites, Unilever, Visa, L'Oreal and many other brands have experienced the unique benefits of Tesco Floor Graphic Advertising. Floor Graphic campaigns are proven to increase sales for advertisers by as much as 60%. Campaigns are category exclusive and are unavoidable as customers walk down the aisles. Campaigns are available in every Tesco store.