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November 28, 2007
November 29, 2007

990, -Euro l, plus VAT

890, -Euro, plus VAT (preferential rate for EHI-Members)

Hotel Inter Continental, Cologne

As distributed trading today its marketing budget? What is the mix in the different sectors and how the merchants appreciate the future mix? The results of the survey on the trade investment behavior in marketing and the trends in Instore-Marketing presents the EHI Retail Institute at the Marketing Forum 2007 in Cologne. Marketing decision makers discuss trade together with the representatives of the media, agencies and service providers new and creative ways of consumer Tena's language.

Why should you participate?

The EHI-Marketing-Forum has within two years into one of the central marketing of the German trade conferences.

200 participants, mainly from higher marketing management of trade and its service providers, will gather at EHI, forward-looking strategies to learn, and market-knowledge and practical solution available.

The EHI-presents the latest findings from its recent marketing survey in the trade.

Successful dealers present their innovative and practical marketing projects and will be available for discussion.

An interactive workshop opened opportunities in the world of the experience of customers "of" and the needs of customers to "understand".

On the exhibitors exhibition, the EHI-Shop-World show service providers to trade new products and solutions in an authentic trading environment.

The evening event in a relaxed atmosphere provides a wonderful opportunity for the exchange of ideas and interesting discussions.

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